Drugstore Makeup Dupes Of Luxury Brands 2022
- Jun 8, 2022
- 6 min read
Updated: Jun 29, 2022

Have you noticed more and more drugstore brands debuting products that are very similar to best-selling high-end luxury makeup products? Some are so similar that they can be called dupes. Although not exactly like their high-end counterparts, these dupes perform very similarly, whether a base makeup product, like foundation or concealer, or a color cosmetic product, like blush or mascara.
The drugstore dupes in this post are half (or more!) the price of their expensive makeup equivalent!
Best Drugstore Makeup Dupes
If you want to spend your money on the best luxury makeup, look no further. Tatcha silk canvas primer is the one you wanna buy. It is made up of pressed silk that smoothens skin and makes makeup last longer while keeping it out of the skin layer.
But if you are looking for a spot-on Tatcha silk primer dupe, then you can pick e.l.f. poreless putty primer blindly. For just $7, this baby will blur your large pores just fine, and the balm texture matches that of Tatcha primer.
2. Giorgio Armani Luminous Silk Foundation $74 VS L’Oreal Paris True Match Lumi Healthy Luminous Makeup $10
Giorgio Armani Luminous Silk Foundation lands on “best of” beauty lists year after year for a good reason. Inspired by charmeuse silk, this is a lightweight foundation that provides a beautiful skin-like finish. Armani’s Micro–fil technology sculpts and brightens the skin, improves texture, and blurs imperfections. The foundation comes in 30 shades to match a variety of skin tones.
L’Oreal Paris True Match Lumi Healthy Luminous Makeup is formulated with vitamins C and E to improve clarity and skin tone. It contains 40% pure water for all-day hydration and L’Oreal’s Liquid Light Technology to provide a luminous glow. The coverage is buildable and lasts up to 8 hours, and comes with an SPF 20. It’s available in 15 warm, neutral, and cool shades.
Too Faced Better Than Sex Mascara’s hourglass-shaped brush separates, coats and curls every last lash for volume and definition. This #1 best-selling prestige mascara in America is formulated with film-forming polymers to keep curls in place, Acacia Senegal Tree Extract for volume, and peptides for conditioning the lash. Just one coat provides full, voluminous, and longer lashes. Lashes are thicker, lengthened, and lifted for a dramatic effect.
L’Oreal Voluminous Lash Paradise Mascara bears a striking resemblance to Too Faced Better Than Sex Mascara starting with its pale satin pink tube. This mascara has a wavy brush that has 200+ bristles to create a full fringe effect.
An ultra-fine Charlotte tilbury airbrush finish setting powder is known for blurring imperfections and smoothening out the complexion in minutes. It is a finely milled medium coverage powder that you can even use on bare skin and won’t regret.
Flower beauty’s light illusion powder is a really tough competition of this mighty powder. Has the same medium buildable coverage at a much affordable price.
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Fenty Gloss Bomb Universal Lip Luminizer is beloved for its gorgeous shine and non-sticky finish. The shade Fenty Glow is a shimmering rose nude that provides a beautiful high-shine natural color. It is formulated with shea butter to condition the lips and has a peach-vanilla scent that is absolutely mouth-watering and addictive.
Revlon Super Lustrous Lip Gloss is super Lustrous Lip Gloss and also high shine and non-sticky. It contains agave, moringa oil, and capuacu butter for moisture and hydration. This lip gloss is so shiny and natural-looking and very similar in shade to Fenty Glow.
Super-soft and silky, Tarte Amazonian clay blushes have been in the limelight for their sheer but buildable coverage that works best for people who love blushes and wants them to stay put all day.
Flower beauty flower pots blush or even Milani Rose powder blush (per the hype). Although both may look the same due to exceedingly similar packaging and design, Flower beauty blushes are silkier and smoother than the Milani ones (according to me) and feel like the closest dupe of Tarte blushes in terms of texture, sheer and buildable coverage.
7. BECCA Cosmetics Shimmering Skin Perfector Pressed Highlighter in Opal $20 VS Wet N Wild MegaGlo Highlighting Powder in Precious Petals $3
BECCA’s award-winning highlighters are absolutely gorgeous. BECCA Cosmetics Shimmering Skin Perfector Pressed Highlighter in Opal is a neutral white gold with soft pink pearl for medium to darker skin tones. BECCA’s highlighters contain Ultrafine Multidimensional Pearls to reflect light from all angles to create that lit from within glow. This highlighter has a creamy formula and provides a radiant glow without looking overdone.
Wet N Wild MegaGlo Highlighting Powder is formulated with micro-fine pearls, murumuru seed butter, shea butter & argan oil for a buttery luminous glow.
NARS Radiant Creamy Concealer is an award-winning all-purpose concealer that is one of the best-selling prestige concealers. Fans love it for its lovely creamy hydrating texture that reduces the look of fine lines, discoloration, and other imperfections. It brightens under-eye darkness and corrects with a luminous finish and buildable coverage, and comes with a thin application wand which makes application around the eyes a breeze.
NYX HD Photogenic Concealer also covers imperfections and discolorations while hiding redness and dark circles. Unlike NARS, NYX HD Photogenic Concealer offers color-correcting shades of Yellow, Lavender, and Green.
If you haven’t tried the Urban Decay 24/7 Glide-on eye pencil until now, you definitely have missed one of the best long-lasting, intense color eyeliner that just won’t budge even in water. It is super-creamy and comes in like crazy 34 colors.
But, if you don’t want to spend $20 buck on just an eyeliner, I urge you to try Rimmel’s Scandaleyes Waterproof Gel Eye Liner Pencil. It has an extra smooth & creamy formula that glides on as easily as UD’s pencil, and the color is very intense, just like how you get with gel eyeliners.
10. Urban Decay Naked3 Palette Eyeshadow Palette $49 VS CoverGirl Roses TruNaked Eyeshadow Palette $9
Urban Decay Naked3 eyeshadow palettes are so iconic when it comes to eyeshadow palettes, and they are priced for a luxury experience at $49. Urban Decay Naked3 Palette Eyeshadow Palette includes 12 rose-hued neutral eye shadows that range from matte to pearl to metallic shades. You can use the award-winning palette for day-to-night looks with its richly pigmented shades. You can apply the matte shades all over the eyelid and for contouring, and the metallics and shimmers add bold and striking dimension to your eyes. This is a gorgeous yet expensive eyeshadow palette.
CoverGirl Roses TruNaked Eyeshadow Palette doesn’t appear to be hiding the fact that it looks like a dupe since the name itself, TruNaked, is VERY similar to the Naked3 palette name. This is also a neutral palette with rose hues throughout with matte, shimmer, and smoky shades. There are only 8 shades in the CoverGirl palette, but quite a few shades are close to the Naked3 palette.
Remember when Iconic London dropped their liquid highlighter drops, and this Iconic prep set glow spray, and people kind of went crazy over them? After all, this is the most glowy setting spray I have ever used. And more than matte, I’m all about the dewy, glowy skin.
12. Tarte Shape Tape Contour Concealer $25 VS Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer $7
Tarte Shape Tape Contour Concealer (America’s #1 concealer brand, per Tarte’s website) really does live up to the hype. It provides full coverage for up to 16 hours. It smooths and brightens the skin (especially around the eyes), and its formula is crease-proof and won’t cake on your skin.
Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer comes packaged slightly differently, and the packaging is the only drawback, in my opinion. It comes with a micro-corrector application sponge (I remove and apply the concealer to my finger first before applying it to my eyes). The formula contains goji berry plus Haloxyl to increase blood circulation and improve the look of dark circles. This is a full coverage concealer to erase dark circles, smooth fine lines, and reduce puffiness. This concealer comes in 12 shades.




























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